- Opinion Health
Opinion Health is an online market research company specialising in health. Health Squared
Communications was appointed to help grow the consumer panel using PR and Marketing.
The challenge: raise the profile of Opinion Health to
increase panel members.
Our approach: Created and placed PR stories based on research
in national and consumer titles. Plus, secured an exclusive deal with a national newspaper
and health journal to provide research for stories in return for a call to action for readers
to join the panel.
Result: Panel member numbers have grown to over 10,000.
- Press coverage
